Korean Dictionary
How to say "Trademark" in Korean
“Trademark” in Korean is 상표 (pronounced "Sangpyo").
상표
Sangpyo
Usage & Context
A symbol or name identifying a company or product. Trademarks in South Korea are registered and protected by law.
Example Sentence
상표는 회사를 나타냅니다.
A trademark represents a company.
How to use 상표 naturally
Quick answer
The Korean word for “Trademark” is 상표, romanized as Sangpyo.
Usage tip
Learn this word together with a complete Korean sentence. Meaning often depends on particles, politeness level, and word order.
Common mistake
Do not rely only on the English meaning. Read the Korean example sentence and notice the particles, word order, and politeness level around 상표.
Pronunciation Guide
For '상표' (Sangpyo), 'Sang' sounds like 'sang' in 'sang-froid', and 'pyo' like 'pyo' in 'pyongyang' (think 'p' as in 'pot', 'yo' as in 'yoyo'). Combine them as "Sahng-pyo."
More Example Sentences
Explaining brand identity to a new employee.
이 로고는 우리 회사의 등록 상표입니다.
This logo is our company's registered trademark.
Reading a business news report.
상표권 분쟁이 발생했습니다.
A trademark dispute has occurred.
Discussing product launch preparations.
새로운 제품에 사용할 상표를 출원했어요.
We applied for a trademark to use on our new product.
Cultural Context
Trademarks are crucial in South Korea's competitive market, especially for major conglomerates (chaebol) like Samsung, Hyundai, and LG, which have instantly recognizable brands. Protecting brand identity is a serious business, and companies often engage in legal battles over similar-looking logos or product names. Even small businesses and K-pop groups are careful to register their names and logos to prevent unauthorized use.
Editorial note
We review entries like 상표 for pronunciation, example sentence fit, and learner mistakes so the page answers more than a direct dictionary lookup.
Reviewed by Min-jung Park, Korean Language Teacher. Updated May 31, 2026. See our editorial standards.
Common Phrases
상표 등록
Trademark registration
상표권 침해
Trademark infringement
상표 출원
Trademark application
Related Expressions
브랜드
Beuraendeu
Brand
로고
Rogo
Logo
상표권
Sangpyogwon
Trademark right
등록 상표
Deungnok sangpyo
Registered trademark
More Law & Government Words
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