Korean Dictionary

How to say "Market Share" in Korean

Market Share” in Korean is 시장 점유율 (pronounced "sijang jeomyuryul").

시장 점유율

sijang jeomyuryul

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Usage & Context

The percentage of total market sales a company controls. Market share in Korea is closely monitored by analysts. Companies aim to increase market share through innovation.

Example Sentence

시장 점유율이 증가했습니다.

Market share has increased.

How to use 시장 점유율 naturally

Quick answer

The Korean word for “Market Share” is 시장 점유율, romanized as sijang jeomyuryul.

Usage tip

Business Korean usually needs polite or formal endings, especially in emails, meetings, and customer situations.

Common mistake

Do not rely only on the English meaning. Read the Korean example sentence and notice the particles, word order, and politeness level around 시장 점유율.

Pronunciation Guide

Say '시장 점유율' as 'shee-jang jeom-yu-ryool'. '시' is like 'shee'. '장' is like 'jang' in 'jang-gle'. '점' is like 'jeom' (as in 'juhm'). '유' is like 'yoo' in 'you'. '율' is like 'ryool', similar to 'rule' with a 'y' sound.

More Example Sentences

Reporting on the success of a recent marketing campaign.

새로운 마케팅 전략으로 시장 점유율을 크게 늘렸습니다.

We significantly increased our market share with a new marketing strategy.

Highlighting a product's leading position in its market.

이 제품은 국내 시장 점유율 1위를 차지하고 있습니다.

This product holds the number one market share in the domestic market.

Explaining a decline in market position.

경쟁 심화로 인해 우리 회사의 시장 점유율이 하락했습니다.

Due to intensified competition, our company's market share has decreased.

Cultural Context

In Korea's highly competitive economy, '시장 점유율' is a critical metric closely watched by businesses, investors, and the public. Achieving and maintaining a high '시장 점유율' is often seen as a sign of a company's strength and stability, especially for large conglomerates (chaebols). Companies invest heavily in R&D and aggressive marketing to gain even a small percentage point increase, reflecting the '빨리빨리' (ppalli-ppalli, 'hurry-hurry') culture's drive for rapid growth and dominance.

Editorial note

We review business terms like 시장 점유율 for formality, so the example fits emails, meetings, or workplace conversations instead of casual speech.

Reviewed by Min-jung Park, Korean Language Teacher. Updated May 31, 2026. See our editorial standards.

Common Phrases

시장 점유율을 높이다

to increase market share

시장 점유율 1위

number one in market share

시장 점유율이 하락하다

market share to decrease

Related Expressions

시장 점유

sijang jeomyu

market share (shorter form)

시장 지배력

sijang jibaeryeok

market dominance

경쟁 우위

gyeongjaeng uwi

competitive advantage

매출액

maechulaek

sales revenue

More Business Words

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