Korean Dictionary
How to say "Korean beauty standard" in Korean
“Korean beauty standard” in Korean is 미의 기준 (pronounced "Mi-ui gijun").
미의 기준
Mi-ui gijun
Usage & Context
Korean beauty ideals that have been influential globally through K-pop and K-beauty. Traditional Korean beauty emphasizes 쌍꺼풀 (double eyelids), 작은 얼굴 (small face), 하얀 피부 (pale skin), and slender figure. These standards are evolving as body positivity movements gain traction in Korea.
Example Sentence
한국의 미의 기준이 글로벌 뷰티 트렌드에 영향을 주고 있어요.
Korean beauty standards are influencing global beauty trends.
How to use 미의 기준 naturally
Quick answer
The Korean word for “Korean beauty standard” is 미의 기준, romanized as Mi-ui gijun.
Usage tip
Learn this word together with a complete Korean sentence. Meaning often depends on particles, politeness level, and word order.
Common mistake
Do not rely only on the English meaning. Read the Korean example sentence and notice the particles, word order, and politeness level around 미의 기준.
Pronunciation Guide
Pronounce '미의 기준' as: 'Mi' like 'me' in 'meet'. 'Ui' is a tricky particle; it can sound like 'ee' in 'see' or a very soft 'wih'. For simplicity, 'ee' is a good approximation here. 'Gi' like 'gee' in 'geese', and 'jun' like 'joon' in 'June'. The stress is fairly even.
More Example Sentences
Expressing a personal opinion on beauty ideals.
한국의 미의 기준은 때때로 너무 엄격하다고 생각해요.
I think Korean beauty standards are sometimes too strict.
Noticing evolving trends in beauty.
요즘은 미의 기준이 많이 다양해지고 있는 것 같아요.
It seems like beauty standards are becoming much more diverse these days.
Explaining the connection between beauty products and cultural ideals.
K-뷰티 제품들은 한국의 미의 기준을 반영하는 경우가 많아요.
K-beauty products often reflect Korean beauty standards.
Cultural Context
Korean beauty standards ('미의 기준') have significantly influenced global beauty trends through K-pop and K-beauty. Traditionally, ideals include '쌍꺼풀' (double eyelids), a '작은 얼굴' (small face), '하얀 피부' (pale skin), and a slender figure. While these standards are still prevalent, there's a growing movement towards body positivity and celebrating diverse appearances, leading to a gradual evolution in what is considered beautiful in Korea.
Editorial note
We review entries like 미의 기준 for pronunciation, example sentence fit, and learner mistakes so the page answers more than a direct dictionary lookup.
Reviewed by Min-jung Park, Korean Language Teacher. Updated May 31, 2026. See our editorial standards.
Common Phrases
미의 기준에 맞추다
To conform to beauty standards
미의 기준이 바뀌다
Beauty standards change
새로운 미의 기준
New beauty standard
Related Expressions
외모 지상주의
oemo jisangjuui
Lookism (emphasis on appearance)
아름다움
areumdaum
Beauty (general term)
이상형
isanghyeong
Ideal type (often for a partner, but can apply to appearance)
몸매
mommae
Body figure/shape
More Culture Words
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